Comité Colbert | The next gen
“La Relève” (“the next generation'“ in French) is a portrait series about some of the most promising young professionals of the luxury industry. Commissioned by Comité Colbert, it is broadcast by NEO on TikTok and Instagram. Ongoing since April 2022, it has already featured talents of the houses J.M. Weston, Boucheron, Hennessy, Bernardaud, La Maison du Chocolat, Christofle, Baccarat, Potel & Chabot, Pierre Frey, Longchamp, Henri Selmer, Lanvin, Atelier Mériguet-Carrère. This series was entirely shot on a smartphone.
year
2022-2023
length
~ 1’30 to 2’ per episode
client
Comité Colbert
production, filmmaking
Hugo Massa
media partner
NEO
language
French